NWS by Airbnb

NWS Hero Image
NWS Hero Image
NWS Hero Image

Project Overview

While Gen Z is eager to explore, constant negative news has shaped how they see the world before they ever visit to challenge these views. The NWS platform uses Airbnb’s global network to amplify real voices and real experiences, helping people reconnect through authentic human stories.

Project Type

Brand Identity & Positioning

Year

2024

My Role

Brand designer

Client

Self-initiated

Athlete running on track wearing sportswear for peak performance lifestyle branding
Athlete running on track wearing sportswear for peak performance lifestyle branding
Athlete running on track wearing sportswear for peak performance lifestyle branding